An accomplished marketer Kathie Bartley has 30 years marketing New Zealand food, wine and hospitality.
Kathie was instrumental in developing the Cuisine Artisan Awards and her resume is a roll call of the country’s most loved awards including: The Corbans Wine and Food Challenge, Cuisine Restaurant of the Year Awards, Kapiti Chefs Collection and the Silver Fern Farms Restaurant Awards.
Drawing on her vision and understanding of the power of awards for marketing endorsement along with Nicola, was one of the first Marvellous Marketing projects when they established the Outstanding NZ Food Producer Awards. The pair are responsible for developing and growing the Awards. As is Kathie’s collaborative approach to marketing communication she has drawn upon her contacts and her experience ensuring the Outstanding NZ Food Producer Awards have become an industry leader with over 500 products assessed since 2017.
Her communication, brand and strategy experience includes working with some of New Zealand’s finest and most loved food and wine companies including; Good Group Hospitality, Silver Fern Farms, Kapiti Cheese, Yummy Fruit, Ngatarawa Wines, Saint Clair Family Estate, Burn Cottage Vineyard, Tiki Wine & Vineyards, Villa Maria Estate Wines, Stoneleigh and Corbans.
In 1992 and 1997 Kathie was recognised for expertise in new wine brand launches at the TVNZ Marketing Magazine Awards for the best Fast Moving Consumer Goods Product Launch, as well as being runner-up on two occasions. In 2011 she won a Magazine Publishers Association Award for the best marketing campaign by a media company for the Cuisine Artisan Awards.